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Our Approach
We acquire, incubate, and grow functional brands — with care, systems, and science at the core.
Intelligence at the Core
Intelligent Brand Optimization
We back products with real science and thoughtful strategy — not just marketing. Every brand we build, acquire, or scale is rooted in research and designed to deliver real value.
Strategic Branding
Systems that Scale
Good ideas deserve great infrastructure. We bring the operational rigor, experience, and resources to help brands grow — sustainably, efficiently, and with integrity.
PPC
Built for Longevity
We don’t chase trends. We invest in what lasts. From circular sourcing to regenerative partnerships, our model is designed for the long term — for the health of both the consumer and the planet.
PeelTea is our proof of concept — a nutrient-infused cold tea, backed by research and powered by a proprietary extraction process.
Formulated with intention, zero chemicals and no artificial sugars, PeelTea represents what we believe great products should be: smart, effective, and made with care.
PeelTea's Economic Model
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Minority Stake: Bowman's Juice
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Bowman’s is the revival of one of British Columbia’s most respected juice companies — a rebrand of the beloved Bremner’s Juice, first established in 1979.
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Today, Bowman’s carries that legacy forward, producing high-quality, 100% pure blueberry and cranberry juice in both organic and non-organic formats. Bowman’s remains a trusted household staple, reimagined for the next generation.
Bowman's Economic Model
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SÖTA
SÖTA harnesses the power of adaptogens to bring balance, focus, and calm to your every day.
Each can combines herbal teas, real fruit extracts, and a precise blend of adaptogenic ingredients formulated to help your body adapt to stress and sustain natural energy.
Lightly carbonated and refreshingly clean, SÖTA turns functional wellness into a daily ritual for mind-body harmony.
Healthy Hooch
Healthy Hooch is a raw, unpasteurized kombucha crafted from organic teas, fruits, and botanicals to preserve maximum probiotic power and natural flavour.
Built on quality and integrity, every batch is brewed to fuel recovery, gut health, and active living. Low in sugar and high in function,
Healthy Hooch bridges the gap between performance and wellness, one clean sip at a time.
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Bucha Brew
Bucha Brew reimagines kombucha through a bold, fruit-forward lens.
Naturally low in sugar and rich in living probiotics, every sip delivers the perfect balance of refreshment and function.
Founded by women who believed kombucha could be both powerful and playful, Bucha Brew turns wellness into something you actually crave.
Wild Tea Kombucha
Where wellness meets happy hour - Wild Tea Kombucha was born from the belief that health drinks shouldn’t be boring. Each brew is a bold fusion of fresh-pressed juice and effervescent kombucha - crafted to capture the spirit of your favourite cocktail, minus the alcohol and the sugar crash.
Wild Tea brings the bar to your wellness routine with probiotic-rich blends that taste as good as they make you feel.
Pure+
Pure+ is a small-batch kombucha crafted with natural ingredients, adaptogens, and botanical herbs to restore balance to body and mind.
Each bottle blends the time-honoured tradition of fermented tea with modern functional innovation - supporting energy, mood, detoxification, and digestion with every sip.
Refreshingly light and deeply restorative, Pure+ turns daily wellness into a ritual of clarity and calm.
Whistler Elixir
Born in the mountains, brewed for the climb. Whistler Elixir captures the nature of mountain life - pure, refreshing, and full of life.
Crafted in small batches with fresh mountain water and natural ingredients, each bottle is a crisp, lightly carbonated kombucha designed to refresh your body and clear your mind.
Clean, probiotic-rich, and invigorating, Whistler Elixir is made for those who live boldly, breathe deeply, and find balance in every adventure.
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Thrive Remedies
Thrive Remedies is a line of herbal wellness teas designed to target real needs. Each remedy is formulated with adaptogens and medicinal botanicals that help your body rebalance naturally, without caffeine or sugar.
Small-batch brewed and clean-label certified, Thrive delivers functional benefits you can feel - crafted for people who want more than flavour, they want purpose in every sip.
Innovative Sustainability
At Mizu Brands, sustainability isn’t a marketing checkbox, it’s the operating system. Our economic model flips the script by turning fruit waste into function.
Instead of relying on extractive supply chains, we recover nutrients from organic peels, return what we can’t use to local farms as compost, and reinvest in closed-loop systems that actually make a difference.
Every product we make is designed to fuel people and the planet, without compromise.
